TOP CORPORATE HOLIDAY PARTY TRENDS in NYC for 2025

The holiday season in New York is always so lively and exciting! Offices start celebrating, planners look for fresh ideas, and everyone wants an event that feels meaningful. This year, the biggest trend we are seeing is simple: experiences that help people relax, connect, and genuinely enjoy being together. And wellness is leading the way.

More companies are choosing to bring on-site beauty and spa services into their holiday plans: quick manicures, on-site facials, chair massages, and our very popular service of ours this year - hand and arm massages. At Primp Events, we see how these small touches change everything. A manicure station becomes a gathering spot for coworkers to chat and laugh. A ten-minute chair massage gives someone the first real pause they have had all week. A facial to make your skin feel clean and fresh. And lastly, a hand and arm massage to relax our overworked hands and fingers from typing so much. 

The trend is clear: holiday events are becoming more experiential, more personal, and more thoughtful. A mobile spa setup fits right into that. It feels luxurious without being over the top, and guests always remember how it made them feel.

Whether your event is in a Midtown office, a SoHo loft, or a cozy private space, these wellness experiences add something special without complicating the night. If you want your holiday celebration to feel modern and memorable, a touch of pampering is the easiest way to get there. Primp Events are here when you are ready to create something beautiful for your team.

NEW YORK FASHION WEEK

There is something about New York Fashion Week (NYFW) that makes the city feel alive in a whole new way. Everywhere you look, there is a buzz of creativity—Designers, Models, Makeup Artists, Stylists - all adding their touch to the season’s conversation about style and beauty. 

This Fall, we had the pleasure of working with one of my favorite companies, J.Crew, at a private event in Manhattan. We provided on-site spa manicures and relaxing chair massages for their employees. It was J.Crew’s way of going the extra step: pairing timeless fashion with thoughtful pampering. And of course, everyone loved it! One guest told us her manicure was the perfect finishing touch to her look. Another said the chair massage was exactly what she needed after a busy week in the city. Simple services that created lasting moments with people. That is what we do best.

For us, that is the heart of NYFW too. It is not only about what is on the runway, it is about how people use beauty to feel confident, comfortable, and completely themselves. We see that connection every day, and it is why we love doing what we do.

NORDSTROM GETS IT

Every time I walk into a Nordstrom store, I have the same feeling: Nordstrom gets it! Their stores look and smell beautiful, they know how to be in style yet accessible, and their sales team is knowledgeable and very helpful. And they proved it once again at their recent annual anniversary sale. We were hired to provide our mobile chair massage services to customers who made purchases during the sale. This was on top of some really big price cuts, and it was just Nordstrom going the extra step to say thank you to their customers. And no surprise, their customers absolutely loved the spa service!

We provided our relaxing chair massage services to every customer who hit a certain threshold. Retail therapy followed by massage therapy is a powerful combination. A small gesture in the scheme of things. I am sure it boosted their sales, not to mention it made for some really, really satisfied customers. For many years, I honestly thought our spa services would be a great way to reward and incentivize customers, and of course, Nordstrom is the one to do it.  If you are looking for a way to incentivize your customers, mobile spa services are a great way to do it. 

Anyway, it was such a great day at Nordstrom, and we loved being a part of their Anniversary Sale.  Nordstrom-you rock!

BACHELORETTE SPA EVENTS

There are a lot of things that go into making an event special. Could be the people, could be the place, or the purpose, or, of course, Primp Event’s amazing mobile services. And then sometimes they all come together for a truly special time. We were recently hired for a Spa Themed Bachelorette Party at the Chelsea Hotel. I had never been there, and oh my goodness, I felt like I was stepping back in time and into the future all at once. The architecture is amazing, with a grand staircase behind the front desk that leads to every floor. Our event was on the 10th floor in a 2-bedroom pre-war suite that felt more like a home with every possible convenience, like a full kitchen, dining room table overlooking a large living room with an enormous sofa to comfortably fit ten guests, with a television and record player.

The party was hosted by two sisters for their younger sister. Which coming from a family of sisters, I loved. Together we planned to have Chair Massages, Manicures and Arm Massages. Also each guest got a personalized goodie bag with things like slippers and spa products. We set up the room so everything looked beautiful. There were 20 guests and you could watch whatever stress they had leave their faces as they walked in, and see how excited they were for the afternoon ahead. And what an afternoon it was. An amazing, intimate, beautiful day with great friends and family coming together to celebrate someone they love.

The day brought back memories of that time for me 20 some odd years ago. I left there with feeling so good, and I did not even get any services! You really felt the love in the room for the bride, surrounded by loved ones, at such an amazing moment in her life. Cheers!

SPA SERVICES ARE A GREAT WAY TO THANK OUR DOCTORS & NURSES

We get a special smile on our faces when we get calls for our mobile spa services for doctors, nurses, and staff events! Healthcare heroes spend their days (and nights!) caring for others, and we love helping repay the favor. Primp Events provides mobile spa services for Nurses and Doctors Appreciation Week that deliver wellness, relaxation, and gratitude straight to the break room, conference room, or anywhere your team gathers.

Whether it is after a long shift or during a well-earned lunch break, our pampering services help healthcare workers unwind and feel truly valued. From rejuvenating ten-minute chair massages and stress-relieving hand and foot treatments to refreshing facials and polished manicures, every service is designed to restore the mind and body.

Why spa services for your appreciation events?
Because nurses and doctors give their all—emotionally, mentally, and physically. Offering mobile spa services is more than a thank-you gift—it is a chance to prioritize their well-being and show meaningful support.

Popular services for medical staff appreciation include:
• Chair Massages for the neck, back, and shoulder area.
• Hand & Arm Massages - relieves tension up the arm and hand.
• Mini Facials for a quick refresh
• On-site Manicures & Nail Care
• Aromatherapy Stations to de-stress and recharge

At Primp Events, we make it easy. We have done many events at medical facilities and know how to make sure everything runs smoothly. Our experienced staff comes to you with all the supplies needed to give your team the pampering they deserve and need! 

Give us a call at (212) 842-1657 or Email Anna@PrimpEvents.com and give your wellness team a little wellness of their own.

COMPANY LOVE

Based on many Wellness Events we have had the pleasure to be a part of over the last 15 years, a company Wellness Event is a WIN WIN for everyone. A wellness event offers numerous benefits for both employees and employers, fostering a healthier and more productive work environment. Here are some key advantages:

For Employees here are some Benefits:  

• Stress Reduction– Spa treatments like massages, facials, and aromatherapy help employees relax, reducing workplace stress and anxiety.  

• Improved Morale & Job Satisfaction – A wellness event shows employees they are valued, boosting overall job satisfaction.  

• Enhanced Productivity – Relaxed and rejuvenated employees are more focused, motivated, and efficient in their tasks.  

• Better Physical Health – Treatments such as Chair Massages or Hand or Arm Massages can relieve muscle tension, improve circulation, and reduce workplace-related aches and pains.  And Services can start at 10 Minutes, and have a profound impact. 

• Mental Clarity & Focus – Spa activities promote relaxation and mindfulness, leading to better cognitive function and decision-making.  

• Encourages Work-Life Balance – Employees feel more balanced when wellness is prioritized, leading to increased engagement at work.  

• Boosts Team Bonding – A shared wellness experience fosters stronger relationships and teamwork among colleagues.  Our events are engaging, relaxing and fun!

For Employers, here are some benefits:  

• Increased Employee Retention – A company that invests in employee well-being experiences higher retention rates and attracts top talent.  At a recent event, a woman told me she was there for 8 years and that was a low number.

• Lower Absenteeism – Stress and burnout-related absences decrease as employees feel more relaxed and healthier.  

• Higher Engagement & Motivation – Employees who feel valued are more likely to be engaged and dedicated to their work.  

• Positive Company Culture – A wellness-focused workplace enhances company culture, making it a desirable place to work.  

• Improved Reputation – Companies known for prioritizing wellness and employee care gain a competitive edge in the industry.  

• Better Performance & Creativity – Employees who feel refreshed and less stressed are more innovative and productive.  

• Cost Savings – Investing in wellness programs can reduce healthcare costs associated with stress-related illnesses.  

A Corporate Wellness Spa Event can be a one-time retreat or a recurring initiative, integrating services like Chair Massages, Manicures, Hand and Arm Therapy, Aromatherapy and Skincare Treatments. We would love to collaborate with you on your next spa event in your office so please contact us at Anna@PrimpEvents or call (212) 842-1657